What does a website cost per year?
Most people focus on the price of getting a website built. But the ongoing costs are just as important to budget for. Here's a complete overview of what you can expect to pay annually.
The fixed costs
Hosting
Your website needs to live on a server. The price depends on type and capacity:
| Type | Price/year | Suitable for |
|---|---|---|
| Shared hosting (One.com, Simply) | 300-800 DKK | Simple sites with low traffic |
| Managed WordPress (Raidboxes, Kinsta) | 1,200-3,600 DKK | Professional sites |
| VPS/Dedicated | 2,400-12,000 DKK | Webshops and high-traffic sites |
My recommendation: Managed WordPress hosting gives the best balance between price, speed, and support.
Domain
- .dk domain: approx. 50-80 DKK/year
- .com domain: approx. 80-150 DKK/year
- Multiple domains (redirects): 50-150 DKK each/year
SSL certificate
Most hosting providers include free SSL (Let's Encrypt). Paid SSL is rarely necessary for standard sites.
Maintenance and support
Do-it-yourself
If you update WordPress, plugins, and themes yourself:
- Time investment: 1-2 hours/month
- Cost: 0 DKK (but your time has value)
- Risk: Update errors can cost you customers
Service agreement
A professional service agreement handles everything:
| Level | Price/mo | What you get |
|---|---|---|
| Basic | 300-600 DKK | Updates, backup, monitoring |
| Professional | 600-1,500 DKK | + support, performance check, small changes |
| Premium | 1,500-3,000 DKK | + priority support, SEO monitoring, report |
Annual price: 3,600-36,000 DKK depending on level.
Licenses and plugins
WordPress itself is free, but premium plugins and themes cost money:
- Premium theme: 0-3,000 DKK/year (many are one-time purchases)
- Page builder (Elementor Pro, Divi): 800-2,000 DKK/year
- SEO plugin (SEOPress Pro): 600-1,200 DKK/year
- Security plugin (PatchStack): 600-2,000 DKK/year
- Backup plugin (WPvivid Pro): 400-800 DKK/year
- Form plugin (Bit Form): 400-2,000 DKK/year
Typical total: 1,000-5,000 DKK/year for a standard business site.
Total annual budget
| Scenario | Hosting | Domain | Maintenance | Licenses | Total/year |
|---|---|---|---|---|---|
| Minimal (DIY) | 600 DKK | 80 DKK | 0 DKK | 0 DKK | ~700 DKK |
| Standard | 1,800 DKK | 80 DKK | 4,800 DKK | 2,000 DKK | ~8,700 DKK |
| Professional | 3,000 DKK | 80 DKK | 12,000 DKK | 4,000 DKK | ~19,000 DKK |
| Webshop | 3,600 DKK | 80 DKK | 18,000 DKK | 6,000 DKK | ~27,700 DKK |
How to keep costs down
- Choose hosting that matches your needs — you don't need an expensive server for a 5-page business site
- Avoid unnecessary plugins — each plugin is a potential cost and security risk
- Use free alternatives where it makes sense (SEOPress Free instead of the Pro version)
- Get a service agreement — it's cheaper than emergency repairs
- Plan content updates — avoid paying for urgent help
Want a fixed monthly price?
A WordPress service agreement gives peace of mind and a predictable budget. Contact me to learn more.
